Thursday, September 3, 2020

Fundamentals of Nevada History

It was 1864 and it was the start of May when a political decision would occur in June that would choose the second sacred convention.This show not at all like the one of every 1863; this one would set up the Nevada Enabling Act, however would have limitations that the constitution composed would need to follow under the accompanying rules: (1) The new State Constitution must be republican in nature and not hostile to the Federal Constitution or the Declaration of Independence; 2) there will be no bondage or automatic subjugation other than for discipline of wrongdoings, without the assent of the United States and the individuals of Nevada; (3) the Constitutional Convention must repudiate all rights to improper terrains in Nevada; (4) land possessed by U.S. Residents outside Nevada must not be victimized in tax collection; and (5) there must be no tax assessment from government property in the state. (Michael W. Arbors 2005). This was a period that Nevada was not statehood and Lincoln required progressively discretionary decisions in favor of the section of his Thirteenth Amendment which would cancel bondage. Another explanation was so Lincoln could utilize Novena's vote to win the 1864 presidential election.The last explanation was the separating of the discretionary votes were to even; Lincoln felt on the off chance that it came down to this it would be gone out of Representatives hands and he may lose, however by making Nevada a statehood he would have the option to prevail upon Nevada giving him another statehood vote and to a greater extent a republican force in the House. Social liberties in Nevada History Although in 1864 the Thirteenth Amendment was passed there was still prejudice, collection, and separation in Nevada which has been called later as the â€Å"Mississippi of the West†.Although casting a ballot rights had been built up; Nevada residents that were white felt that they were a sub-par race and that different races of shading ought not have similar benefits or their white Anglo-Saxon siblings and sisters. African Americans couldn't affirm against any white individual in a courtroom because of them being assumed â€Å"untrustworthy'. Another issue was that they couldn't work in the territory of Nevada as whites had the benefits of doing as such. During the structure of the Hoover Dam blacks were not qualified available and couldn't bet or remain at the Hotels on the strip on the off chance that they worked there.Entertainers like Leona Horns and Sammy Davis Jar. Couldn't remain there after they performed there, and they would need to go to the Million Rouge on the off chance that they needed that kind of amusement which was the place blacks needed to go so as to have a similar sort of diversion. When the Civil Rights Act was passed in 1964 the entirety of this needed to reach a conclusion and Nevada was then compelled to go with the same pattern. Mining and Gamin History of Nevada In 1863 there were likewise conte ntions about the mining and gaming industry tax assessment against agriculture.Cow herders and ranchers felt that the tax collection for the mining business ought to be all the more observing it was outside proprietors of these organizations from San Francisco and different states that would come to Nevada and underwrite off of the land. They were being burdened the equivalent yet benefit was a lot bigger. Some would proceed to try and state that Nevada was the express that manufactured San Francisco. The mining organizations stands was that without their business the entirety of the stores would be expelled, ranches old be evaporated and boulevards would turn somewhere else.

Saturday, August 22, 2020

Psychological Disorders essays

Mental Disorders expositions Part 17 of Dennis Coonâ ¡s Introduction to Psychology: Gateways to Mind and Behavior manages mental disarranges. The subject of the section is decisions of ordinariness are relative, however mental disarranges unmistakably exist and should be characterized, clarified and treated. As indicated by the content, mental clutters are  ¡complex and have different causesâ ¡ (Coon 554). Mental disarranges harm the personal satisfaction in fluctuating degrees. The investigation of mental issue can be dubious. Since clutters are based, essentially, on typicality, a few specialists will concur or differ on a confusion dependent on their impression of ordinary. At the end of the day, what I believe is ordinary, you may not. Along these lines, such clinician as Sigmund Frued, whose assessments and theory were somewhat comparatively radical, experienced troubles in getting their thoughts over. A portion of the clutters referenced in this part are natural mental issue, issues brought about by ce rebrum pathology, sexual and sex character issue and character issue. A portion of the more genuine issue incorporate schizophrenia and self destruction. Schizophrenia is characterized as a psychosis described by daydreams, mental trips, aloofness and a split among thought and feeling. One individual in 100 will get schizophrenic and generally 50% of the considerable number of individuals admitted to mental clinics are schizophrenic. A considerably progressively noticeable mental issue is self destruction. In the brain research in real life segment of section 17, the creator states,  ¡Suicide: A Permanent Solution To A Temporary Problemâ ¡ (Coon 588). A progressively precise meaning of self destruction would be simply the demonstration of slaughtering deliberately. Either definition is reasonable. Implosion has been a battle for a large number of years. History reports instances of self destruction dating right back to the old Egyptians. Late decades have seen committed endeavors by scientists and clinicians to comprehend the elements and... <!

Friday, August 21, 2020

Alice And The Wonderland Essays - Alice In Wonderland, British Films

Alice And The Wonderland Essays - Alice In Wonderland, British Films Alice And The Wonderland To millions around the globe, Lewis Carrolls Alice in Wonderland is only a youth fairyland loaded up with questions, pixie tails, and games without rules. Notwithstanding, to the prepared eye, Alices world converts into substantially more than a childs sleep time story. There are numerous unquestionable examples and associations seen all through his story that are just too radical to ever be simple incident. The tale of Alice is both a blend of opposing examples and a similitude for development. With the correct line of reasoning and a little creative mind, this in any case clear fantasy turns into a key to Carrolls inward musings. Psychoanalysts have dissected Alice in Wonderland since the mid 1900s. Therapy is, the hypothesis of the talking fix. At the end of the day, it is utilized to help comprehend internal (abstract) which means. Analysis was first utilized as a clinical practice to help individuals experiencing inconveniences with no natural reason. (Bokay 2) However, it has additionally demonstrated extremely successful in revealing subconscious thought processes in dreams, craftsmanship, and writing. The accompanying ought not be taken a gander at as clear ideas, yet increasingly like a key to help see some mainstream translations of lewis content. On the off chance that the entire of Alices excursion might be perused both as a section from the surface to the pit and as an accomplishment, a hard success from the pit to the surface, the raise, the motor of this twofold entry is to be found in the arrangement of occasions which are written in Alices body. (Roncada 2) To get a handle on the ideas and to completely comprehend fundamental thoughts in wonderland, it assists with considering wonderland a genuine world with genuine standards. Non-law and a non-proportion of Alice herself oversee wonderland, which thusly brings about a lot of hogwash. What is isn't, what isnt is, a hard idea for youthful Alice to get a handle on from the start. Alice transforms from tall to short, from little to enormous, and consistently keeps up her mental and organic age. Her body (the motor) is disengaged from her genuine life. (Roncada 4) Her body experiences four stages all through this outing: 1) and sudden development/decline 2) a development/decline straightforwardly determined by different characters 3) a development/decline controlled by Alice (with bits of mushroom) 4) the unconstrained, self actuated development without the utilization of any item (during the preliminary). (Roncada 4) This is the most clear illustration proposing development seen all throug h Alices trip. Alice doesn't search for any clarification for her re-happening transformative changes. To Alice, eating and drinking doesn't mean sustenance similarly as growing up doesn't mean developing or getting old; it is just utilized for modification. The utilization of food in this world isn't accidental. In Wonderland there are many distinctive factors among eating and drinking. The demonstration of eating isn't custom, it is vital for Alices transformation, it is a prize toward the finish of the Caucus race, and a ceaseless discipline at the frantic casual get-together. The food never turns into a genuine feast since it is broken into a few tidbits. (Roncada 6) Food classifications are isolated into fluid and strong (which share a similar outcome: develop shrivel), crude and cooked, and sweet and salty. A fine case of this is during Alices first size change in the lobby. At the point when Alice drinks the fluid checked suitably drink me she states, It had, indeed, a kind of blended kind o f cherry-tart, custard, pine-apple, cook turkey, toffee, and hot buttered toast. This part weaves various particular examples repudiating one another. For one thing, the fluid expect the kind of strong food. Sweet (cherry-tart, custard, pineapple, toffee) and salty (broil turkey and hot buttered toast) remain together. Inside the sweet classification there are other conflicting examples: toffee is strong and custard is non strong; cherry-tart, custard, broil turkey, and toffee are totally cooked (or blended) while pineapple is crude and regular. Lastly, the preferences have been sorted out as per distinctive culinary strategies: custard, toffee, and cherry tart are completely made with low warmth and turkey and toast are made with high warmth. Broiled Turkey, hot buttered toast, and custard are totally served hot while toffee and cherry-tart are served cold. ( Roncada 4) This apparently honest perception made by

Wednesday, June 17, 2020

Development and Future Perspectives of e-Commerce - 825 Words

Development and Future Perspectives of e-Commerce (Essay Sample) Content: E-COMMERCEStudents NameClassDate IntroductionE-commerce refers to the online transaction of businesses. It involves purchase and sales that are facilitated by the internet. Online shopping is, however, not restricted to sales and purchases only. There are many forms in which e-commerce take place, for example, in electronic payment, online auctions, online ticketing and banking.Genres of E-commerceClassification of e-commerce is done basing on the participants in a transaction. Business -Business e-commerce occurs when the parties transacting are traders, retailers, or manufacturers. Business-consumer is a situation that occurs when a business enterprise sells to the consumer electronically. Consumer-consumer e-commerce is a modern form of barter trade. Individuals who are not in the business industry trade what they have but do not need to get what they lack. An example is the online auctioning transaction.Development of e-commerceSince the introduction of e-commer ce approximately forty years ago, massive development has taken place. New development and technology are responsible for the development being experienced in the online transaction sector. The comfortably of people engaging in e-commerce has also improved a lot with many people embracing it as a safe and convenient mode of business transaction.1960-1982The development of Electronic Data Interchange is believed to have-paved way for the establishment of e-commerce. With the aid of EDI data transfer through computers replaced faxing and mailing of documents. The innovation saw many traders preferring to send invoices and orders using data format in computers. Online shopping developed from Michael Aldrich idea of connecting a television to a computer used for processing transactions that had a telephone and named it as teleshopping.1982-1990France launched the Mintel in the year 1982. It allowed internet services to use videoptex terminal devices accessed via telephones lines. The m intel freely telephoned subscribers and therefore, connected many users to a computing system. The thriving of the mintel ceased after the discovery of the internet after three years.1990- Present Tim Berner Lee together with Robert Cailliau proposed an idea to mould a Hypertext project which they called the worldwide web. Later in the year, Lee made the first ever web server by the use of a NexTcomputer after which he went ahead to write a web browser. In 1991, he declared his innovations available to the public. The linking of the hypertext with the internet led to the development of HTML, URL, and HTTP. the National Science Foundation laid the threshold for online shopping the same year by lifting the restriction on commercial utilization of the NET. However, people were still reluctant in engaging in online shopping.Online Megastores Amazon, the worlds biggest online retailer shop, was launched as a bookstore in the year 1995. Other big entrants like eBay and yahoo followed. T he peak of online trading came with the introduction of PayPal, which facilitated easy and safe mode of transferring money online. Since then, online shopping has been on the development to being a mode that people prefer most than the other traditional modes of trading.The Future of E-commerce As the internet progressively evolves, e-commerce is expected to experience flux. There exists a huge possibility of all the other modes of trading incorporating e-commerce. People spend a lot of time online, therefore; they will prefer to conduct their shopping online. E-commerce may become the sole mode of trade in the future.ConclusionE-commerce has made life more comfortable with its facilitation of easier, time saving modes of transactions. Economic growth has been on the rise because of many people embracing online shopping. However, there have been challenges that risen as well, for example, cyber theft. However, security ...

Monday, May 18, 2020

Ethical Journalism During the Vietnam War Essay - 1890 Words

Ethical Journalism During the Vietnam War During the Vietnam War, a rift between government officials and journalists emerged. The American government felt the need, for various reasons, to censor many war developments. In an attempt to act ethically, the press fought the censors, trying their hardest to report the truth to the general public. Despite claims of bias and distortion by several prominent government officials, these journalists acted completely ethically, allowing the general public to obtain a fair, informed opinion. The Society of Professional Journalists (SPJ) provides a very clear and thorough Code of Ethics, which serves as a good definition of ethical journalism. According to this code, an ethical journalist†¦show more content†¦Researcher Clarence Wyatt described this incident vividly. The South Vietnamese had captured and beaten a prisoner. In front of several reporters, Brigadier General Nguyen Loan, who was chief of the National Police, shot and killed the prisoner at point blank range without saying a word. Unbeknownst to Loan, there were cameras rolling as he executed the prisoner. Eddie Adams, a photographer from the Associated Press, took a picture that would later prove to be one of the most memorable images from the war. As if that was not enough, Vo Suu, cameraman for NBC correspondent Howard Tuckner, shot film of the incident. The photo and the film would dramatically shock the general public (Wyatt 165-167). By reporting this simple event without sensationalizing anything, Adams and Suu gave a classic demonstration of the ethical nature of American Journalism. As Wyatt states, The photograph and film speak of the presence and characteristics of American journalism. Adams, Tuckner, and Suu were skilled reporters with an instinct for the dramatic incident. The pictures they shot that day were valued examples of that sort of reporting. Adams won almost every possible award that year, and [NBC News executive producer Robert] Northshield hailed the film as an important and powerful statement of the reality of war (166-167). Clearly, this was an example of ethical, mindful journalism. As a result the public was better informed of the reality and emotional issues of war. TheyShow MoreRelatedEthics in Photojournalism1007 Words   |  5 Pagesbalance effective journalism with good taste. Ethics is a major part of journalism. The images are extremely powerful, as they get to a lot of people and are responsible for shaping culture in various ways. The types of judgment calls that occur with photojournalism are represented through images such as those that were captured when people jumped off the side of the World Trade Centre when the building was on fire after the terrorist attacks. Other tough calls include the Vietnam war, when a nakedRead MoreLegal Aspects of News Gathering in War Essay1529 Words   |  7 PagesThe legal aspect of newsgathering in war is a hotly debated topic. Propaganda can be both positive and negative. Throughout history, newsgathering at a time of war has been a very sensitive issue. The way that war is portrayed by the media has an immense effect on citizens morale and the attitude of nations. Journalists are often confronted with the ethical and moral dilemmas of producing accurate, yet interesting stories. They must be responsible with their reporting, but at the same timeRead MoreExploring Howard Zinns Life 1575 Words   |  6 Pageswell as international persons by guiding us all to critically view various institutions and structures of power, particularly in the realm of government. By looking at four major aspects of his life, as radical historian, civil rights crusader, anti-war activist, and labor rights activist, the paper delineates Zinn’s impact in these areas and how he shaped the thinking of countless individuals on these topics. In the process, this paper also takes on critical views of Zinn and either disagrees withRead MoreThe Problem With 24 Hour News1513 Words   |  7 PagesDustin Wisby English II Ms. Stewart 9-21-2014 The Problem with 24 Hour News biasness of each During any breaking news segment on any 24 hour news coverage channel there seems to always be problems and mistakes that are made by reporters for not having the correct information on the story. Also when there is no significant stories to report on there seems to be a cycle of information that each news channel tries to throw at you. Examples of this would be presidential stories, repeating storiesRead MoreEthics Photojournalism2661 Words   |  11 Pagescrossroads. Will digital imaging technologies and public cynicism lead to its downfall or will journalists rise to the challenge by practicing a new more credible form of visual /photo journalism. Ethical blunders by such journalistic icons as National Geographic and TIME have all contributed to visual journalism losing credibility with the public. It was only a hundred years ago that people believed what saw in photographs was true. On the other hand present day, the increasing response to an unusualRead MoreMedia And Journali sm Ethics By Bill Kovach And Tom Rosensteil2009 Words   |  9 Pagesinterest has always been an objective for the media. The ethic codes emphasize that journalists serve the public and that that they are dedicated to ‘truth and fairness.’ (Foreman 2010 P.25) This has been adopted by journalism organizations within this nation. Distasteful content is an ethical dilemma for the press, it is a difficult issue what is acceptable to one person may not be acceptable to another. As well as this newspapers and commercial television are under a great amount of pressure to deliverRead MoreMoral Difficulties Involved in War Reporting3407 Words   |  14 PagesDifficulties Involved in War Reporting Contents Introduction†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.page 3 Historical perspective on the evolution of journalistic ethics†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.page 4 Deontology and Utilitarianism†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦page 5 Ethical Dilemma: Should reporters ever leak and/or publish classified information in a time of war? Arguments in favour†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...page 5 Ethical dilemma: Should reporters ever leak and/or publish classified information in a time of war? Arguments opposed†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦pageRead MoreMedia War Coverage1797 Words   |  8 PagesMedia War Coverage From the beginning of time when humans started fighting wars regardless of the reasoning leaders discovered how important propaganda and the public’s opinion of why they were fighting the war. If the nation’s leaders believes in why they are fighting a war the Country willbe more likely to give their support and motivated to stay in the fight for the long haul. Edward R. Murrow, former reporter for CBS once said, We must not confuse dissent with disloyalty. We will not be drivenRead MoreThe Stains of Watergate1568 Words   |  6 Pagespresidential powers, enforced ethics in politics, and increased government transparency. When Nixon took office in 1969, the nation was divided. There was partisanship in Congress, racial and generational separation, and ideological differences over the Vietnam War and civil rights. Although President Nixon promised to â€Å"bring us together again,† the national divide of the seventies propelled his distrustful, insecure, and vindictive behavior. Historian Keith W. Olsen mused, â€Å"Nixon accepted these illegal activitiesRead MoreUnmanned Aerial Vehicles ( Uav )2099 Words   |  9 Pagesrescue operations and being utilized in other civil applications, such as policing and firefighting. The technology is also allowing for hobbyists and other enthusiasts to become avid drone operators, albeit on a relatively smaller scale. During the American Civil War, an inventor patented an unmanned balloon that carried explosives that could be dropped after a time-delay fuse mechanism triggered the basket to overturn its contents. Air currents and weather patterns made it difficult to estimate for

Wednesday, May 6, 2020

Autobiographies Made by the Waiting Wives by Donna...

Understanding the hardships and difficulties of a military wife is a difficult thing to do; however, Donna Moreau brings the readers to a sense of sympathy that helps them grasp the emotions the women and families go through while their husbands/fathers are at war in a completely different country. In the series of autobiographies made by the â€Å"Waiting Wives,†(Moreau, 2) their stories are shared with us, to show their desperate hopes that their loved ones return home safely. Moreau being a military daughter, her diction and emotions that she felt for herself, are expressed within the other stories so the reader can pick up on her experiences through others. She tells her story through the lines of other women. Through the stories of 5†¦show more content†¦It was the only base ever to be set aside for the wives and children of soldiers assigned to Vietnam. Moreau being the daughter of a waiting wife gives her the knowledge to show how the other women felt. The women there did nothing more than sit here and wait patiently with smile on their face - for that is all they could do (Unknown, OverDrive) It is almost as if they were helpless. Moreau shows us the society in which these women were at their helpless state, they could not stand up for themselves and that is one of the main ideas Moreau is trying to portray throughout - WOMEN CAN DO IT. Her being a young women at the time is proof! Even though the women feel like giving in, it shows the endurance and dedication to their husbands to know that they will return home better than ever. While the men were away fighting at war, the women and children were at home fighting their own emotional war. It was not a front composed of battl e plans and bullets (Loman). Their enemies were fear, loneliness, lack of information, and the slow tick of time. All they could do was wait while they were on the homefront. While Moreau shares her mothers experience in the introduction, a women by the name of Jo shares hers. Jo is one of those people who can not give up. Throughout her waiting time she never once said her husband was dead - even though he was almost a year late returning with no phone letters or anyway ofShow MoreRelatedStephen P. Robbins Timothy A. Judge (2011) Organizational Behaviour 15th Edition New Jersey: Prentice Hall393164 Words   |  1573 PagesLibrary How Charismatic Am I? 382 Self-Assessment Library Am I an Ethical Leader? 386 An Ethical Choice Do Leaders Have a Responsibility to Protect Followers? 388 Myth or Science? â€Å"Power Helps Leaders Perform Better† 392 Point/Counterpoint Heroes Are Made, Not Born 398 Questions for Review 399 Experiential Exercise What Is a Leader? 399 Ethical Dilemma Undercover Leaders 399 Case Incident 1 Leadership Mettle Forged in Battle 400 Case Incident 2 Leadership Factories 400 13 Power and Politics

Lululemon Team D Memo Final free essay sample

Background Information The problem faced by luncheons newly appointed CEO, Christina Day, is handling the aftermath resulting from a mismatch between former CEO Bob Myers and the existing business model, culture, and vision of linoleum. This mismatch left linoleum with many unprofitable stores, reduction in stock prices, a disconnect between management levels, a shift in the workplace culture, and growing pains resulting from the high amount of growth the company was undergoing without the experience or infrastructure available to handle it properly. Upon entering her new position, Christina Day was presented with this host of issues that would require a vast amount of time, talent, and resources to mend. When Bob Myers was appointed as CEO of lulu lemon in 2005, he was at the helm of a company that was worth 540 million with a goal set to open 35 stores. Myers focus was on expansion to increase profit, which worked for a short time period. We will write a custom essay sample on Lululemon Team D Memo Final or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page A year before his retirement, in 2007, sales had risen 85 percent, sales per square foot in retail stores were up to $1,710, profits had risen 300 percent, and the company had eased $344 million in an initial public offering. 2 However, this was short lived as stock prices plummeted from $60 to $31 and sales per square foot had dropped to $1,451 by 2008 as Day was appointed CEO. The directive from the board was to continue the companys growth by opening more stores, launching an commerce operation and increasing sales to $1 billion.The companys troubling situation made it an insurmountable task to transform linoleum into a billion dollar company. Problems Identified and Analyzed The main issues that stood in the way of Day turning the company around ND reaching the lofty goal set before her was the aftermath of Myers leadership and how the company changed as a result. One of the main issues left to her was the real estate strategy Myers used as opposed to the one that had been used by linoleum in years previous.Myers reached his goal of opening 35 stores, but the stores were not in good locations, leaving many unprofitable. In the past, linoleum had followed a specific sequence to launch stores in new markets by starting in urban areas and trickling into suburban markets after demand had trickled down from the urban market. This resulted in high profits once stores finally opened in the suburban areas that now had a high demand for their products that had not existed previously.Myers approach ignored the importance Of this launch sequence as he mistakenly determined that the high-profits of existing mall stores meant that th ey should be the sole focus of new openings and immediately entered malls and other suburban markets, creating high-cost, low-profit locations. In addition to real estate woes, a shift in culture and management styles also had a large impact on the company as a whole. Myers was a legman who negotiated a lucrative agreement in securing his position.In addition, he brought in an experienced management team from outside the company. This fueled the tension with the existing management team since both Larcenous Case Study 3 teams were not strategically aligned with each other. This was a direct result of the new employees not being properly trained or on-boarded into the companys culture. This left the company as a whole disjointed and no longer working as a team towards the same goals. Myers way of doing things contrasted greatly with the team environment that had existed beforehand.This was primarily due to relationships with existing management not being built with a breakdown in communication resulting over time. After reviewing all of the above information and the entirety of Leadership, Culture, and Transition at linoleum, it was determined that a strength, weakness, opportunity, and threat (SOOT) analysis would be beneficial to determine what the company was doing right, what opportunities lie ahead, and how they can combine the two to overcome their weaknesses and threats. Linoleum does have many strengths that still hold strong after the retirement of Myers.The company focuses heavily on autonomy, opportunities for employees, accountability, knowledge of and interaction with customers, product quality, and a proven market expansion system. With these strengths come the weaknesses of inventory management and systems, communication, and real estate selection. If linoleum uses its strengths and addresses its weaknesses, there are opportunities to expand into more markets using the proven launch system for new stores, focus on offering more merchandise to men to gain more business, and incr easing profits by learning from past mistakes.Threats that need to be taken into account are competitors that offer cheaper products (this can be overcome with focusing on customer education to justify higher prices) and unsuccessful stores that are not turning a profit and are draining valuable resources that could be better employed elsewhere. 4 Solutions to Identified Problems Linoleum has many steps to take in order to restore the company to its previous condition. Weaknesses need to be addressed and opportunities that are available need to be taken, but only with the proper approach.A balanced mix of new and old can be used to remedy many issues. The steps linoleum needs to take can be broken down into short, medium, and long term goals to become more manageable. In the short term, linoleum needs to focus on its existing stores, employees, management team, and inventory. It is important that all underperforming stores are identified as soon as possible. Once these stores are identified, an in-depth analysis needs to determine whether these stores can be made profitable.If it is determined that the store cannot be improved to increase profits, then the store needs to be closed to avoid any further losses to the many. Opening of any new stores in the united States needs to be halted until issues concerning real estate selection are addressed to avoid selecting more bad locations. Any new stores opened in Canada should follow the system used prior to the appointment of Bob Myers that focused on urban markets first. All management and employees should be reviewed to ensure proper training has been received by all and to address any misunderstanding of the companys culture and vision.If needed, linoleum should consider replacing individuals who have received proper training and introduction to the companys culture and vision but continue to clash with lulu lemons culture and vision. Lastly, in the short term, inventory needs to be managed well and an adequate system for inventory tracking and management needs to be implemented. Linoleum should consider tracking specific styles, sizes, and colors of products to ensure customer demands in each unique market are being adequately met. Medium term goals that should be set include commerce launch, a diversified customer base, gaining interest in underperforming markets, and consider expanding into new markets. Once control over inventory has been obtained, luncheons commerce operation should be launched. Inventory for commerce sales should be held separately from inventory for retail locations to avoid any confusion or competition between online and retail needs. To diversify its customer base, linoleum needs to place some of their focus in childrens and mens markets.The main focus has been on womens products and some mens products, but a childrens line could be launched and mens offerings expanded to meet existing demands and create new demands for their products. Along with this, linoleum can begin expanding onto new markets again with their old system of beginning in urban markets and trickling into suburban markets after demand has been created. To avoid choosing bad locations in unfamiliar markets, members of upper management should be used to scout out new locations and get a feel for an area before opening new stores.This will create opportunities to reach out to local members of t he athletic community and establish relationships with individuals who could be used as brand ambassadors in the future. This will help individuals involved in opening new stores to tailor the stores to fit the action. In the long term, the focus of linoleum needs to be on maintaining usage of used and proven strategies, continued growth in new markets, sustaining the culture and focus on education of both employees and customers, and periodic reviews of stores.Continued growth in new markets should continue to be monitored by sending out members of management to scout out new locations to familiarize themselves and others with the location, culture, and lifestyle of individuals within the market. Only markets that have been thoroughly researched and determined to have reasonable potential reparability should be tapped into. New hires should 6 continue to be trained well and thoroughly educated about the goals and vision of linoleum and brought up in the culture of the company.Periodic review of employee and store performance should be part of the usual operations of the company to ensure the companys resources are being used as beneficially as possible. Hanging on to individuals or stores that drain resources should not be tolerated as it could be potentially detrimental to the company as a whole. With these interventions and the previous experience of Christina Day, the goal of one billion dollars in sales and continued growth beyond that is attainable.